The Foundry

Fast Websites = More $$$

Razz Admin. 16.02.2016. Category: Web Development

“When It Absolutely, Positively Has To Be There Overnight” was the slogan developed in 1982 by FedEX that allowed them to dominate their industry. Fast-forward a few decades and overnight seems like an eternity! People are becoming increasingly impatient. We expect answers from Google in seconds that previously took weeks of research and we get angry when a slow internet connection makes us wait more than 10 seconds. The quality of your website means nothing if it doesn’t satisfy the modern craving for instant gratification!

We Searched For The Best Hosting Solution For Our Clients

For over 5 years, Razz provided a low cost hosting option to our clients. Included with all our web development packages was one year free hosting on our low cost host. Although we only promised one year free hosting, in five years we never charged a single dollar to any client who was on the low cost hosting plan.

Increased Need For Security

However, as time passed, our priorities changed and without understanding the reasons behind the decision to move away from our free hosting, the move to a premium host would without doubt seem self serving. Our actions at Razz are always taken with the best interests of our clients in mind and the move to a premium host was no different.

In recent years, website hacking, credit card fraud and identity theft have increased to plague proportions. As if being in business wasn’t challenging enough already, business owners now need to deal with a new breed of criminal who can destroy everything you’ve worked so hard to build in minutes from a remote location with very little chance of ever being caught. When it comes to dealing with these problems, prevention is far better and more cost effective than cure.

How Website Speed Affects Your Bottom Line

In addition to the risks of building an online presence, there’s been no shortage of tests done by internet marketers to see How Loading Time Affects Your Bottom Line and the fact is…

Faster websites = improved conversion rates
Higher conversion rates = more money in your back pocket

Although our intentions were good, providing a low cost hosting option was saving our clients a few dollars but costing them even more. It became clear to us that the solution was finding a host that provides super fast load speeds and an unparallelled level of website security.

Impressive Before And After

Here’s a look at some of the typical results of clients we’ve moved from their old hosts to our new host:

The following speed test comparisons are on clients who have moved from a range of website hosting providers…

The results are quite conclusive that our host delivers a far superior load speed than the vast majority of hosts.

In addition to our outstanding load speeds, the security measures put in place by our host are second to none. The end result for our clients is that site load speed will never be a factor when evaluating site conversion rates and when it comes to the risks mentioned above…

simply put, our clients can spend their time focusing on what they do best and leave the worry up to us.

What price would you be willing to pay for this kind of peace of mind? Whatever the number, we guarantee the cost of our website hosting is well below that!

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